It is mandatory to buy the below book for the class. This book is not available in the book store and you may purchase it online from either Amazon.com or Half.com, or from Barnes & Noble. The book is not very expensive and you should be easily able to afford it. The book details are below:
About Brian Solis: Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His current book, Engage, is regarded as the industry reference guide for businesses to build and measure success in the social web.
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